Brussels / Madrid, October 2018 -- E-Square, the international retail group is pleased to announce the addition of the Buying Group Optimus as its second member in Spain.
Optimus is a group of leading retailers and specialist distributors in Spain with over 800 points of sale of which 600 are branded Master Cadena, Mi Electro, Master Kitchen and Pascual Marti. Optimus continues to develop its omni channel approach and continues its successful expansion across Spain, outpacing the market growth during 2017 and 2018. For the future Optimus has ambitious growth plans for the coming years with a particular focus on the premium segment of the market.
“We are delighted that Optimus has joined E-Square.” states Paul Tyson, Managing Director of ESquare. “In a difficult market it is good to see the success Optimus is having by continued investment in its omni channel strategy and strong retail identities. Optimus is well-positioned for future success and will be a great addition to E-Square.”
Pascual Marti and Antonio Perez, Joint Managing Directors of Optimus, add: “The stores in the Optimus group are amongst some of the best in Spain. We are pleased to be part of this great European family and to contribute with our effort and dedication to create a stronger group and we look forward to seeing the latest retail innovations practiced by other members of E-Square.”
The partnership between E-Square and Optimus will take effect on 1 January 2019.